Website speed optimization

SECTION ONE: PROCESS OVERVIEW

TITLE: What are you calling this process?

> Website building

SUMMARY: A one-sentence description of the process.

> Process description of making/editing a website - what does it need to contain, what criteria to meet,...

WHY: Briefly explain why the process is important.

> Websites are really important and they need to look good - both desktop and mobile versions. We also need the tracking codes to get all stats (visitors, clicks, etc).

INTERVAL: How often does this process need to be complete?

> On request.

SECTION TWO: PROCESS EXECUTION

STEP #1

If the page is created using external editor, like LeadPages or Ontrapages, check some wordpress editor (like WP Bakery).

STEP #2

Check tracking codes if all are required.

Some pages don’t need Hotjar, FB retarget, Deadlinefunnels, etc.

STEP #3

Look for the slowest scripts and replace it by something else - contact us form - zopim - can really slow it down by 1-2 seconds.

STEP #4

Check for failed scripts. Why are they failing? Do we need them?

STEP #5

Use CDN for image processing.

STEP #6

Check the “Google tag assistant” and “Facebook pixel helper” to identify all scripts that are running on the page.

STEP #7

Switch to static pages? Wordpress plugin Simply Static

https://wordpress.org/plugins/simply-static/

SECTION THREE: REPORTING

WHO: Who should be the outcome send to?

> Jan

WHAT: What are you expecting to see in the outcome?

> FInal version of the website.

WHEN: When does the person reviewing the outcome want it?

> Depending on the complexity of the page 1-3 days.

HOW: How should the outcome be delivered?

> Link to the new website.