Publishing a new bonus

SECTION ONE: PROCESS OVERVIEW

TITLE: What are you calling this process?

> Publishing a new bonus.

SUMMARY: A one-sentence description of the process.

> Bi-weekly newsletter with an overview of forum activity, to provide updates to our clients, going out every other Saturday.

WHY: Briefly explain why the process is important.

> Since the forum is growing bigger and bigger, it is really easy to miss something that is important for them. This brief overview helps others to go through the most important topics that were discussed over the last 2 weeks.

INTERVAL: How often does this process need to be complete?

> Every other Thursday (as it is checked and polished for grammar by Maria overnight and then final check on Friday by Tomas or Andrew)

SECTION TWO: PROCESS EXECUTION

STEP #1

Release the bonus in members area

• do all checks when a new page is published


• e.g. check access rights, tags, etc.

STEP #2

Announce the bonus by email

• send email to clients - only those who have access to the bonus, not everyone who has purchased the course (bonuses are released with a delay)

STEP #3

Announce a bonus in a forum

• for the name of the thread use the subject of the email


• use the same copy as it is in the email


• (some small modifications might be required)

STEP #4

Create additional threads in the forum

• if it is expected that people will discuss this bonus in depth, create additional threads in the forum


• e.g. - for market analysis bonus, create additional threads, one per each marke

SECTION THREE: REPORTING

WHO: Who should be the outcome sent to?

>

WHAT: What are you expecting to see in the outcome?

>

WHEN: When does the person reviewing the outcome want it?

>

HOW: How should the outcome be delivered?

>